Last updated: June 2026
Introduction
fresh-aware is committed to protecting your privacy and handling your personal data responsibly. This Privacy Policy explains how we collect, use, store and protect information when you use our website or engage our garden care services.
By using our website or services, you acknowledge that you have read and understood this Privacy Policy.
Information We Collect
Information You Provide
When you contact us or request our services, we may collect:
- Name and contact details (email address, postal address)
- Property information relevant to garden services
- Service preferences and requirements
- Communication history with our team
Information Collected Automatically
When you visit our website, we may automatically collect:
- Browser type and version
- Operating system
- Pages visited and time spent on our website
- Referring website addresses
- IP address (anonymised where possible)
How We Use Your Information
We use your personal information for the following purposes:
- To provide and manage garden care services you have requested
- To communicate with you about your enquiries and bookings
- To send service reminders and seasonal recommendations
- To improve our website and services
- To comply with legal obligations
Legal Basis for Processing
We process your personal data based on one or more of the following legal grounds:
- Contractual necessity: To fulfil our obligations under service agreements
- Legitimate interests: To improve our services and communicate relevant information
- Consent: Where you have provided explicit consent for specific uses
- Legal obligation: To comply with applicable laws and regulations
Data Sharing
We do not sell your personal information to third parties. We may share your data with:
- Service providers who assist in our operations (payment processing, website hosting)
- Professional advisers (accountants, legal counsel) as required
- Regulatory authorities when legally obligated to do so
All third parties with whom we share data are required to maintain appropriate security measures and process data in accordance with our instructions.
Data Retention
We retain your personal information only for as long as necessary to fulfil the purposes for which it was collected. Typically:
- Customer records: 6 years following the last service provided
- Enquiries that do not result in service: 2 years
- Website analytics data: 26 months
Your Rights
Under data protection law, you have the right to:
- Access the personal data we hold about you
- Request correction of inaccurate data
- Request deletion of your data in certain circumstances
- Object to processing based on legitimate interests
- Request restriction of processing
- Receive your data in a portable format
- Withdraw consent where processing is based on consent
To exercise any of these rights, please contact us using the details provided below.
Data Security
We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, alteration, disclosure or destruction. These measures include secure server infrastructure, encrypted communications and restricted access protocols.
International Transfers
Your personal data is primarily stored and processed within the United Kingdom. If any transfer outside the UK is necessary, we ensure appropriate safeguards are in place in accordance with applicable data protection legislation.
Children's Privacy
Our services are not directed at individuals under the age of 18. We do not knowingly collect personal information from children.
Changes to This Policy
We may update this Privacy Policy periodically to reflect changes in our practices or legal requirements. Material changes will be communicated through our website or direct notification where appropriate.
Contact Us
For questions about this Privacy Policy or to exercise your data protection rights, please contact us:
Email: [email protected]
Address: 47 Greenwood Lane, Richmond, Surrey TW9 4PL, United Kingdom
Complaints
If you are dissatisfied with how we have handled your personal data, you have the right to lodge a complaint with the Information Commissioner's Office (ICO), the UK supervisory authority for data protection issues.